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27 April 2009
Uli Mayer-Johanssen accepts guest professorship at Berlin’s UdK
Uli Mayer-Johanssen, managing director and chief design officer at MetaDesign, will commence her guest professorship in the master’s program “Leadership in Digital Communication” at Berlin’s University of the Arts (UdK) in the summer semester 2009. Her teaching will focus on corporate identity and branding.
The master’s program “Leadership in Digital Communication” is an offering of UdK Berlin’s ZIW institute for continuing education in collaboration with the University of St. Gallen. It is a part-time program to qualify professionals to manage complex digital communications projects. The 18-month program includes courses in leadership, management, communication and design, and leads to an internationally recognized Master of Arts degree.
“As a result of the increasing communication overload we are experiencing in our world, companies and other institutions must be managed strategically based on their values and their identities – and their communication must reflect that. That is true today more than ever. This program will address the design and management of these processes,” says Mayer-Johanssen about her new role.
Mayer-Johanssen is one of the founders of MetaDesign AG, Germany’s leading agency for corporate identity and branding. As the company’s managing director she is responsible for the agency’s direction and its corporate identity and corporate design process strategies. Since 1989 she and over 250 employees provide support for global communication processes for such clients as Audi, Volkswagen, Siemens and Deutsche Post DHL.
Uli Mayer-Johanssen studied graphic and stage design in Stuttgart and completed an additional degree at the college of visual communication at the University of the Arts in Berlin. She also teaches at the European School of Management ESCP-EAP in Berlin and at the Institute for Cultural and Media Management at the Free University of Berlin. Uli Mayer-Johanssen is also a member of the advisory board of the University of Applied Sciences in Schwäbisch Gmünd and the foundation council for the Stiftung Berlinische Galerie.
