Thomas Klein, Creative Director

"The Internet is dead! Many business plans weren't worth the paper they were written on. We know that now, but it's easy to have 20/20 vision in hindsight. On the other hand, we also know that 1/3 of all people purchasing a new car first get information on the Internet. So it's important to have a sensible, timely and service-oriented presence on the Net. All doomsayers be damned - long live the Net!"

Thomas Klein graduated from the Hochschule für Gestaltung, Technik und Wirtschaft (College of Design, Technology and Economy) in Pforzheim with a master's degree in design. In 1994 he signed on as a designer at the Stuttgart advertising agency Leonard & Kern.

In 1995 Thomas Klein moved to MetaDesign, and since then he has managed various strategic CI/CD projects for the agency. As Creative Director his current focus is on online conceptualization and design strategy.

He has overseen the budgets for the following projects: Volkswagen AG, AUDI AG, RWE AG, Bayern LB, Novartis, BP, Merten, Stylepark, Commerzbank AG, Qimonda AG, Schering AG, SSS Siedle.